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Community-Based Marketing
Dana Fluegge
Jan 175 min read
Why Word-of-Mouth Marketing is Still Powerful
In the world of digital ads, influencer marketing, and SEO, it’s easy to forget about one of the oldest—and still most powerful—marketing...
Dana Fluegge
Dec 23, 20245 min read
How to Set Marketing Goals for 2025: A Simple Guide
As we get ready to roll into 2025, it’s time to start thinking about how to level up your marketing strategy for the year ahead. With all...
Dana Fluegge
Dec 4, 20246 min read
How to Serve Your Community and Build Trust for Your Business
Being a small business owner means that one of the best ways to earn trust, build a loyal customer base, and boost your brand visibility...
Dana Fluegge
Dec 2, 20243 min read
How to Rebrand Your Business Without Losing Your Loyal Customers
Rebranding can be a great way for small businesses to refresh their image, attract new customers, or adjust to changing market trends....
Dana Fluegge
Nov 19, 20242 min read
How to Build an Effective Referral Program for Your Small Business
A referral program is one of the most powerful tools at your disposal to attract new customers without breaking the bank on advertising....
Dana Fluegge
Nov 15, 20245 min read
How to Measure the Success of Your Marketing Campaigns: A Guide for Small Businesses
As a small business owner, one of the most important things you can do is ensure that your marketing efforts are actually driving...
Dana Fluegge
Oct 22, 20243 min read
The Erosion of Personal Touch in Marketing: A Decade of Change
Over the last decade, marketing has undergone a seismic shift. With the rapid advancement of technology and the rise of data-driven...
Dana Fluegge
Feb 21, 20242 min read
3 Simple Ways to Stay Authentic in Your Marketing
As a marketer, your ultimate goal is to establish a strong and lasting connection with your audience, which can only be achieved if you...
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